Meghan Markle is thinking about a new name for her lifestyle brand, American Riviera Orchard (ARO), in case her current name doesn’t get approved, according to a source.
The U.S. Patent and Trademark Office recently rejected her application to use the ARO name, which has caused some confusion for her team.
The source mentioned that Meghan’s team might need to find a backup name, similar to what Kim Kardashian did when she had to change her shapewear brand name from Kimono to Skims due to cultural issues.
“The team is working on alternative names just in case,” the source said. “They’re a bit stressed but not too worried because Kim Kardashian also had to rebrand and it turned out fine.”
Changing the name now would be expensive because of all the branding work already done, but it’s not considered a disaster.
In March, Meghan Markle introduced her new lifestyle brand on social media and had filed for a trademark for the name American Riviera Orchard in February.
Her company aims to sell various home goods like cookbooks and tableware, as well as food and drink products such as jams and vegetable spreads. They are also considering adding a rose wine to their product line.
However, the trademark application was recently rejected. The U.S. Patent and Trademark Office (USPTO) said that “American Riviera” is a common nickname for the Santa Barbara, California area, which makes the name too generic and hard to trademark. The USPTO’s decision was announced on August 31.
The American Riviera refers to the California area, including Montecito, where Meghan Markle lives with Prince Harry and their children, Prince Archie, who is five, and Princess Lilibet, who is three.
Another source mentioned that trademark disputes are common in the U.S. and can usually be resolved. “It looks like American Riviera Orchard has received a few routine office actions, which is normal when filing for trademarks,” the source said.
The Sussexes have not yet commented on the situation.
My husband chose his mistress over me and our kids, so I taught him a lesson
Exposing your personal life on the social media for the sake of sharing a life lesson might be a difficult decision to make, but TikTok user @tattylomas did exactly that and spoke of how she handled her husband’s infidelity and how she reacted witnessing him ruining their marriage and their family and later regretting it.
She started her story explaining that she and her now ex-husband were high-school sweethearts. She knew he was the one the moment she laid eyes on him years ago. The two proceeded to marry and welcome three children together. But one day out of the blue he told her that there was someone else in his life and that he wanted a divorce.
The TikToker felt like her entire world collapsed. She couldn’t understand how he could wrack their family for a woman he only knew for three months. But he was determined to start his life over claiming he was in love with her and deserved to be happy.
She did all in her power to prevent him from leaving her and the children, but to no avail.
It was then that she decided to put her brave face on and be strong for her kids.
They proceeded with the divorce and she got to keep the house which meant the world to her because they bought it from her grandmother, but ended paying him a hefty payout.
Once everything was over, the TikToker could finally get over her heartbreak. But then, she got a text from her ex telling her he was sorry and he wanted to get back to her. For this woman, that wasn’t an option. After everything he did, she couldn’t possibly take him back, not ever.
In fact, she learned that the woman her husband left her for was a horrible person who crashed his car while driving drunk.
Some time later, the TikToker met someone knew through her sister who was also divorced. She and this new man didn’t plan on getting married, but they got involved in a meaningful relationship.
The woman continued to express how delighted she was to watch her ex-husband suffer the consequences of his actions. “Call me evil or whatever, but he brought all of this on himself,” she added.
At the end of the video, she addressed her husband directly, saying, “So if you are watching this, enjoy your shabby one-bedroom apartment and her broken-down car. Oh, and my new partner and I will think of you on our vacation in Hawaii. I know Hawaii was the place you always wanted to go. Maybe I will send you a postcard.”
“SERVES HIM RIGHT!!!” someone commented. “YES GURL U GOOOO,”another added.
One viewer suggested, “GIRL SEND HIM THAT POSTCARD BUT FILL IT W PICS OF YOU AND YOUR NEW MAN.”
She said she didn’t want to indulge in any hard revenge antics because watching her ex regret his actions was enough revenge for her.
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