McDonald’s Flipped Its Arches Upside Down To Make A Powerful Statement

March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.

When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.

It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.

Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.

Wendy Lewis, a spokesman for McDonald’s, provided some context.

Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”

Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”

Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”

Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.

4 real-life stories about parents who left their kids homeless & begged them for a favor years later

Most parents would give their entire world for the well-being of their children, but sadly, not every child gets to live in a loving home and experience affection, care, and love. Some are neglected and even abused by those who are supposed to provide for them and treat them as jewels.

Four people took to Reddit to tell their life stories and share how beside the injustice and the horrible treatment by their parents they still managed to stand on their feet and turn their lives around. As of their moms and dads, they got what they deserved at the end.

Read their stories below.

Father Needs Son’s Help after Bringing Him up in an Abusive Childhood

In 2019, an individual who identified as Asian turned to Reddit’s “AITA” forum to share a narrative. Recounting his upbringing, the man revealed that his father’s treatment during his childhood was marked by being frequently kicked out of his home.

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The family’s financial struggles led them to reside in a subpar townhouse in an unfavorable part of town. Following the common stereotype associated with Asian fathers, the narrator’s dad exhibited extreme strictness regarding academic performance.

If the original poster (OP) received a grade below 70, was tardy to class, or failed to adhere to a curfew, his father’s response was consistent: eviction from the house. Despite his pleas and appeals, he would find himself relegated outdoors with only a sleeping bag, regardless of the weather conditions — rain or snow.

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This pattern continued until the age of 16 when a friend extended the courtesy of allowing OP to stay overnight. Each time he was expelled, he would eventually return, apologize, and be permitted to re-enter the home, with him revealing: “[My father] kicked me out at 18 and I didn’t come back home.”

Instead, he opted to stay with a friend and engaged in consistent employment to finance his education. From that day onward, he stopped communicating with his father. Finally, at the age of 29, he found marital bliss with a child on the way.

OP’s mother passed away at the time—a poignant event that brought about a series of unexpected encounters. Amid the atmosphere of mourning and reflection, his father made an appearance at his son’s home, bearing the weight of past grievances. It appeared to be an attempt at reconciliation for the turbulent upbringing that had marked OP’s formative years.

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Despite initial perceptions of genuineness, a lingering skepticism arose because OP’s dad had faced his own share of hardships. The closure of his convenience store seven years prior and the deterioration of his pension painted a complex backdrop to the situation.

In a moment that demanded honesty and clarity, the Redditor took the initiative to question his father’s motives for his visit. With a tone of desperation, his dad admitted his intentions—he sought a place to stay. OP, perhaps burdened by a mix of emotions from the past and the present, retreated momentarily into the house.

Upon returning, a sleeping bag was flung unceremoniously onto the lawn—an act loaded with the history of past rejections and a symbol of his dad’s actions. An essential facet of the narrative was inadvertently omitted in the initial retelling. Over time, the father had sought to make amends through sporadic financial offerings sent via mail.

These modest sums, accumulating to around $1500, remained tucked away in the recesses of OP’s closet, which he intended to return at his mother’s funeral reception. Upon the passing of his mother, his wife and friends reacted to his decision.

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