Plant-based meat was supposed to save the pIanet, make people healthier, and liberate enslaved cows, chickens, and pigs everywhere. Instead, after an impressive start, folks have learned some hard truths about the industry and are turning away in droves.
Once consumers began to Iearn that plant-based meats were still super processed, not nearly as healthy as advertised, and required an enormous amount of machinery to produce hungry consumers largely decided that the old-school options, nameIy chickens, pigs, and cows, were better tasting and better for you.
The biggest player in the industry, Beyond Meat, released its third-quarter numbers in November of 2023, and they taste worse than ersatz ground beef. Net revenue slid, declining 8.7% year-over-year and 26% versus the previous quarter.
It wasn’t all bad news, however, as the company actually achieved free cash flow for the quarter but does not expect that to be the case in the fourth quarter. One anaIyst at the firm TD Cowen took it a step further and said the firm is in ‘survival mode’ and will need to tap the financial markets in 2024 to maintain operations.
Beyond Meat CEO Ethan Brown said: We anticipated a modest return to growth in the third quarter of 2023 that did not occur. Though we are encouraged by pockets of growth, particulariy in the EU where we saw double digit gains in net revenues on a year-over-year basis, we are disappointed by our overall results as we continue to experience worsening sector-specific and broader consumer headwinds. Beyond Meat has cited numerous reasons for its poor performance, inciuding declining foodservice sales and flagging American retail sales, but declined to suggest the possibility that the product just isn’t that good.
Crews discovered a huge shipwreck underneath the foundations of the World Trade Center Towers after 9/11
Following the finding, archaeologists were left scratching their heads.
When crews responding to the September 11 terrorist attacks discovered a shipwreck, they were astounded.
The World Trade Center terrorist attack site was still being excavated in 2010.
Archaeologists found a ship among the debris; it was only around 22 feet below street level.
It makes sense that the ancient wooden ship raised a lot of concerns. How did it arrive here? Why was it in this location? How did the ship get to be in the center of New York City?
Since then, researchers have unearthed the mysteries surrounding the enigmatic craft.
They were able to determine the age of the shipwreck by analyzing the tree rings on its wooden skeleton.
They learned that the wood from which the vessel was constructed originated in Philadelphia around 1773.
That being said, how in the world did a big wooden ship end up in the center of the city?
The World Trade Center’s exact location was in the Hudson River when Manhattan was initially inhabited.
Researchers are unsure about the cause of the ship’s sinking—a mishap or an accident.
Manhattan’s western shoreline shifted westward as New York built, finally burying the ship under debris and other waste.
Archaeologist Molly McDonald told CNN in 2014: “It’s such an intense site already based on its recent history, so to be in the midst of this urban, modern, very fraught location, and then to be sitting on what was a river bottom, with clams and fish, and the smell of low tide, was really an amazing juxtaposition.”
The ship would have been fully hidden from view by 1818, until the September 11 attacks of 2001.
And when Americans, New Yorkers, and people everywhere else watched in horror as a Boeing 767 filled with 20,000 gallons of jet fuel smashed into the World Trade Center’s northern tower on that terrible day, the ship was well and truly long forgotten.
The 110-story tower had a huge hole in it from the collision, which quickly killed hundreds of people.
An estimated 50,000 people worked in the buildings on a regular weekday.
It was estimated that an additional 140,000 individuals visited the Twin Towers on a daily basis.
It is mind-boggling that the World Trade Center was so big that it got its own zip code, 10048.
2,977 innocent individuals lost their lives as a result of the attacks, while thousands more suffered injuries.
And over the years, a great deal of people have passed by the location without realizing the nautical gem buried beneath.
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