Plant-based meat was supposed to save the pIanet, make people healthier, and liberate enslaved cows, chickens, and pigs everywhere. Instead, after an impressive start, folks have learned some hard truths about the industry and are turning away in droves.
Once consumers began to Iearn that plant-based meats were still super processed, not nearly as healthy as advertised, and required an enormous amount of machinery to produce hungry consumers largely decided that the old-school options, nameIy chickens, pigs, and cows, were better tasting and better for you.
The biggest player in the industry, Beyond Meat, released its third-quarter numbers in November of 2023, and they taste worse than ersatz ground beef. Net revenue slid, declining 8.7% year-over-year and 26% versus the previous quarter.
It wasn’t all bad news, however, as the company actually achieved free cash flow for the quarter but does not expect that to be the case in the fourth quarter. One anaIyst at the firm TD Cowen took it a step further and said the firm is in ‘survival mode’ and will need to tap the financial markets in 2024 to maintain operations.
Beyond Meat CEO Ethan Brown said: We anticipated a modest return to growth in the third quarter of 2023 that did not occur. Though we are encouraged by pockets of growth, particulariy in the EU where we saw double digit gains in net revenues on a year-over-year basis, we are disappointed by our overall results as we continue to experience worsening sector-specific and broader consumer headwinds. Beyond Meat has cited numerous reasons for its poor performance, inciuding declining foodservice sales and flagging American retail sales, but declined to suggest the possibility that the product just isn’t that good.
You Won’t Believe What This Millionaire Did to Solve Homelessness in His Town!
Homelessness is a problem that many cities face around the world. Even though governments and organizations are trying to fix it, it’s still a big issue. One Canadian millionaire decided to make a difference in his own town with his money. Here’s his story.
In Fredericton, New Brunswick, Marcel LeBrun, a millionaire entrepreneur, took action to help homeless people in his community. Marcel, who made a lot of money from his successful social media monitoring company, decided to invest $4 million of his own money to build 99 tiny homes for those in need. He didn’t just stop at providing homes; he also created job opportunities with his unique approach. This project is called 12 Neighbours.
After selling his company and gaining a lot of wealth, Marcel wanted to use his money for good. Seeing the homelessness issue in Fredericton, he came up with the idea of a tiny home community to give homeless people a new start. He named his project 12 Neighbours and aimed to build a gated community with 99 homes and an enterprise center. This community offers both housing and job opportunities, giving homeless people a chance to rebuild their lives.
Homelessness is a big issue in New Brunswick, with about 1,600 people experiencing it in a single day last year. In bigger cities like San Francisco, Los Angeles, and New York in the United States, the number of homeless people is much higher. Marcel LeBrun saw a chance to make a difference and decided to help those struggling with homelessness.
Marcel’s project, 12 Neighbours, is not just about building tiny homes. He wants to create a supportive community for people. The tiny homes he’s building are more than just places to stay. They are fully-furnished with kitchens, living areas, bedrooms, and full bathrooms. They even have solar panels on the roofs. Marcel sees himself as a community builder, aiming to provide a better life for those in need.
To make his vision a reality, Marcel LeBrun set up a factory where skilled volunteers help build the tiny homes. Using modern techniques, the factory can produce one tiny home every four business days. Once a home is built, it is carefully placed on concrete blocks to form the foundation of the community.
Marcel believes that owning a home is important because it gives people a sense of responsibility and stability. By allowing people who have experienced homelessness to own their own homes, the 12 Neighbours project aims to empower them and create a supportive community.
Besides providing homes, Marcel LeBrun’s project also focuses on creating job opportunities for the residents. The 12 Neighbours community includes an enterprise center with a coffee bar and a silk printing business, both run by the residents. This helps generate income and encourages residents to interact with the wider community.
Like any big project, 12 Neighbours has faced criticism. Some people think it’s better to reintegrate homeless individuals directly into society rather than keeping them together in one place. However, Marcel understands these concerns and has taken steps to ensure the community is safe and supportive.
Marcel explained, “Building a few homes is just as complicated as building many, and we wanted to make a real impact on homelessness in Fredericton. If we want to make a meaningful difference, we need to build houses. If I take someone who’s been living outside and put them in a luxury apartment, they might not succeed because it’s not their community or environment.”
Marcel LeBrun knows how important safety is, so he has included top security features in the 12 Neighbours community. There are gated entrances and advanced surveillance systems to ensure residents feel safe and protected.
LeBrun mentioned that some residents face challenges when they first move in. He explained, “When someone moves into a house, they might have others trying to take advantage of them. They need to learn what it means to manage their own space and decide who they let in and out.”
One of the main goals of 12 Neighbours is to build a strong sense of community both inside and outside its gates. LeBrun wants to create a place where residents and the people of Fredericton can come together. The community has a coffee bar and a personalized printing business to encourage interaction and understanding.
LeBrun told CBC, “I see myself as a community builder. We’re not just building a small community; we’re helping to make our city better.”
Marcel LeBrun’s project to build 99 tiny homes in Fredericton, New Brunswick, is a great example of using personal success to help others. Through 12 Neighbours, he has not only provided homes for those in need but also created job opportunities and a supportive community. His efforts have given hope to many and inspired others to make a difference.
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